Whoever you are, you need this book. Whether you are someone who is planning a full-blown social media strategy for a business or an individual who wants to know how to learn the right way to use online marketing.
Each element (linkedin, twitter, email, blogs, facebook etc) has its own unique chapter so you can use this as an ongoing reference tool or as a daily workbook as you build your social media profile.
With lots of short cuts and checklists Jon Reed’s no-nonsense style makes this book the ultimate reference guide for all those with an online footprint.