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Commissioning Content: Working effectively with authors and editors
02/10/2019 @ 09:00 - 17:00
This course considers ways in which to develop and manage a commercially successful academic journal and book programme. Taking delegates step-by-step through the commissioning process, it aims to provide practical advice, relevant tips and techniques to commission and solicit successful content and titles – from market scanning and community development through to proposal management and eventual publication. It also considers appropriate financial forecasting models.
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