Publishing Strategy Toolkit

If you’re responsible for a publishing list or market segment, or have recently been promoted to commissioning editor, this introduction to competitive strategic thinking is for you. compete effectively, this introduction to competitive strategic thinking – designed for print or digital publishers – is for you.

Learn how to compete effectively and discover how new ways of thinking can be applied to your own strategic questions.

Trainer Kay Symons uses business school models complemented by real-world examples of successful (and unsuccessful) strategic approaches from publishing. There’s also a stimulating combination of presentations, practical exercises, discussion and delegate interaction.

You’ll leave the course with a wealth of new ideas and the confidence to take your products – and your career – to the next level.