Publishing Training Centre: Pitch Doctor

Getting the best retail promotion is a personal business; people still buy from people. This course will help you develop the skills to pitch persuasively to an individual or a small group of buyers.

Analytical preparation, using data and experience, careful marshalling of material and personal style are all brought together in the service of an irresistible pitch.

The course uses role-play simulations of buyer meetings to bring about major improvements in your selling style. The course will benefit Sales and Rights people at all levels.

Learn how to: prepare for buyer meetings using sales data and other empirical evidence; tailor your delivery notes and material to your audience; and deliver your pitch with impact while maintaining a real, authentic connection with your customer.