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Understanding InDesign: Foundation Course

About the course

Enhance your professional potential with this Foundation Course in Adobe InDesign. This is the industry standard software used by publishers to create books, magazines and most printed publications.

This one day course introduces the best techniques to use for professional book creation and will lead you through practical exercises using professional techniques to build a book from scratch. No prior experience of InDesign is assumed.

“I found the course very helpful, I took lots of notes and I know that they will help me in my day-to-day work.”

Beth Richard, Production Editor, Institute of Development Studies

The course is led by Ken Jones. Ken sits on the BookMachine Editorial Board. He is a publishing software expert with over ten years’ experience as Technical Production Manager, software trainer and developer at Penguin Group UK. He is the mastermind behind Circular Software, which offers workflow advice, software tools and training to improve how publishers produce their illustrated print and digital books.

Contents include:

  • Making new documents
  • Creating and applying Master Pages
  • Adding a Baseline Grid
  • Page numbers and running headers
  • Saving, editing, sharing and using templates
  • Text Flow and Primary Text Frames
  • Tidying up a supplied manuscript in Word
  • Mapping styles from Word
  • Professional use of character and paragraph styles
  • Hyphenation & Justification
  • Tracking & Kerning
  • Widows & Orphans
  • Placing images and wrapping text around images
  • Working with long documents, working in chapters
  • Exporting for print and digital


BookMachine Members: £225+VAT (£210+VAT if booked before the end of September)

Non-Members: £295+VAT (£275+VAT if booked before the end of September)

Refreshments included
Lunch provided

What else do you need to know?

BRING: Ahead of the course you will receive a package of exercises to download onto your laptop. These exercises will be used throughout the day, so please bring your own device (PC or Mac).

The training room is at the BookMachine offices next to The O2 on Greenwich Peninsula, just 4 stops from London Bridge on the Jubilee Line (North Greenwich Station).

There will be a maximum of 8 people taking the course, and lunch will be provided.

Ticket Information

Event details

Date: 1st May 2019
Time: 10am – 5pm



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Can design thinking transform your publishing strategy?

About the event

Designers as creative thinkers are powerful problem solvers. But traditionally, colleagues in finance, editorial, sales or marketing are promoted to the top publishing jobs. What is lost without the transformative effect design thinking can add to strategy and leadership? How can design thinking enhance management decisions? What can publishing learn from our own and other sectors’ creative leaders?

Join our panel for an intriguing discussion on how design thinking can transform a business. Hear from an organisational behaviour expert on the theory, as well as a Creative-turned-board-member on the practice. And get inspired by the insights from a Creative Director who will show how design thinking really does make a huge difference.

Your Speakers


Sophie is Managing Director at EMC Design – a leading publishing design agency with over 25 years of experience in book publishing. Sophie always has an eye on industry trends, and has always ‘just read’ something relevant to any publishing-related topic!

Follow Sophie on Twitter: @sophie_orourke @emcdesignltd


As an accomplished Design, Technology and Innovation Consultant at Activrightbrain, Writer, Presenter, Host and Futurologist, Dean Johnson is shaping the future for Film, TV, Automotive, Publishing and Music sectors with the emphasis on user experience and engagement. Dean is a Fellow and VP of the Chartered Society of Designers and Mentor for the British Fashion Council.

Dean writes for numerous publications, and the author of international #1 interactive iBook ‘Digital Publishing: The Next Steps’.

Follow Dean on Twitter: @activrightbrain.


Since graduating in 1993, Donna has worked in most areas of publishing design. Beginning her career as a freelance non-fiction designer of Illustrated Books at Reed and progressing to a Senior Design role in Children’s publishing at Egmont Books.

Donna joined Faber as Art Director in 2005, creating an in-house team that thrives on delivering consistently excellent work across a range of genres and taking inspiration from Faber’s archive. Donna was made Creative Director in recognition of her work on Faber’s rebrand in print and online.

Follow Donna on Twitter: @SaysDonna @FaberBooks


Belinda is Head of Faculty at Design Thinkers Academy London, the training arm of DK&A – a design consultancy for change makers.  She started out in marketing and publishing at The South African Institute of Chartered Accountants and NewsUK, then moved into design education via a stint as a graphic designer.  Belinda was part of the team at the Royal College of Art that established a design-led innovation centre and business incubator and launched their Executive Education unit.

Follow Belinda on Twitter: @BelindaAbbott@DTAcademyLondon


BookMachine Unplugged is an event series that aims to answer a simple question: what is happening in the world of publishing right now?

Watch inspiring talks from industry insiders. Meet publishers, editors, marketers, audio publishers, designers, techies and more – the people who make publishing happen. If you crave an explosion of knowledge, ideas, and personal development, all in a strictly social and informal setting, unplug from your desk and join us.

There will be six events throughout 2019. Each will zoom in on a segment of the publishing industry and feature 3 expert speakers taking to the stage with their insights into what works for their business now.

If you want to learn from your peers, and stay at the forefront of what’s happening, then BookMachine Unplugged is for you.

Event details

Date: 13th November 2019
Time: 6.30pm – 11pm


Early bird ticket: £5.50

Standard ticket: £10

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Lost and Foundry | Pedro Arilla

Tuesday, 7 May 2019; 6:30pm, The Galley Club at The Water Rats, Gray’s Inn Road, King’s Cross.

Pedro Arilla will talk about the Lost and Foundry project Pedro and how he went about transferring the crumbling, incomplete designs into working fonts, developed by Fontsmith, M&C Saatchi London and Line Form Color on behalf of the House of St Barnabas which is a private members club and charity based in Soho. The campaign saw the crumbling typefaces seen around the area recovered to be sold online as a collection of display fonts, to fund the House’s vital work with London’s homeless.
The House of St Barnabas is a social enterprise that aims to break the cycle of homelessness through its Employment Academy, a programme that works with people who have been affected by homelessness and supports them into lasting work. It does this by operating as a member’s club, with all profits from the club going to the Employment Academy.
Fontsmith worked with M&C Saatchi London to develop seven fonts from crumbling signs around Soho, with each named according to the specific content or location relevant to them, such as Berwick, Cattle & Son and Marlborough. The fonts were hand drawn and turned into fully functioning fonts by Fontsmith designers Stuart de Rozario and Pedro Arilla. This involved adapting and extending the missing characters to make useful and crafted designs out of them, with it taking 3 months to digitise and design a workable series of fonts. The fonts are available to purchase from the Fontsmith website, with all proceeds donated to The House of St Barnabas. Each purchase comes with a one month free membership to the House.

Pedro Arilla
Pedro Arilla is a type designer & typographer from Spain working at Fontsmith and living in London (UK). Alongside his day job at Fontsmith Pedro hosts one of the most well-known publications on typography in the Spanish language (Don Serifa), organises and teaches an international one-week type design workshop (Glíglifo), and owns a small letterpress studio. Before becoming a type designer Pedro ran a design agency in Spain, and previous to that worked as an editorial art director for a newspaper.
Previous projects and interests include editing a metal music webzine, a brief spell as a coder, a few high-school fanzines, travels around the world with a wedding in Las Vegas included, a dog called Bunbury, an unfinished novel, dozens of poems, and hundreds of books still unread on his shelves.


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