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Talking Marcomms (BookMachine Unplugged Online 2022)

Talking Marcomms (BookMachine Unplugged Online 2022)

Feb 10, 2022

Understanding and using audience data: The present and future of marketing Audience data is a powerful tool for marketers to use in times of change. It provides an evidence base for deciding strategy and peace of mind when devising and delivering your marketing. And...
Online Presentation Skills for Sales, Marketing and Rights

Online Presentation Skills for Sales, Marketing and Rights

Aug 10, 2021

Video calls are essential for communicating with clients, colleagues and stakeholders. This course will give you the tools and techniques needed to communicate on video with confidence, comfort and efficiency. Please note that this virtual course runs as two morning...
Introduction to Marketing

Introduction to Marketing

Aug 10, 2021

The marketing department of a publishing company is an exciting place to work. Understanding your part in the business and what you are trying to achieve is crucial when both budget and activity have to be spent as effectively as possible. This course will explain how...