Effective Social Media for Scholarly Publishers

Social media now offers the opportunity to reach huge audiences around the globe, but how can publishers effectively harness these new tools to achieve their own objectives? This course will help you to integrate social media into the marketing communications and...

ALPSP: Effective Social Media for Scholarly Publishing

Social media now offers the opportunity to reach huge audiences around the globe, but how can publishers effectively harness these new tools to achieve their own objectives? This course will help you to integrate social media into the marketing communications and...